Doing fashion design does not mean you have to be in New York or London for your business to survive. There are many success stories of men and women who started their business in a rural garage. Of course, it is hard work to break into the market, but with the world wide web, you have increased your market potential off the bat.

Be sure to make yourself a brand name - brand marketing is very useful and can help spread the word of your business. Take the time and necessary funds to get professional labels that can be sewn into each and every garment you make.

Some find it easier to break into the children's market with a really unique product. Many moms spend much more clothes money on their children than they do on themselves.

Many other businesses have gotten their start by selling their unique clothing item in craft fairs. And if your product is geared towards a specific market such as children or maternity, you may find independent stores who will carry your clothing (either on commission or purchased wholesale). Don't be offended by selling on consignment - many fashion designers got their start this way, too.

If you sell online, consider an affiliate program where other people who purchase your product can earn a commission on every sale they generate for you. As your business grows, you might consider implementing a consultant program to sell your clothing through home parties.

To Start This Business, MyMommyBiz Recommends...

• Inside the Fashion Business
• Fashion: From Concept to Consumer
• The Business of Fashion : Designing, Manufacturing, and Marketing
  

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