Farms Are Bad
It was only a few years ago
that link farms were all the rage, and people could submit their sites
to them freely, without having to worry about any negative repercussions
for doing so. However, things have changed in just a few short years.
Link farms now have a well deserved bad reputation, and are something
to be avoided at all costs.
Link farms, also known as Free
For All (FFA) pages can sometimes result in your site being banned from
important search engines such as Google and Yahoo. This usually happens
if your site appears on enough FFAs, and in combination with other on-page
spam techniques. In the best case scenario, none of these links will actually
count for PageRank or in your backlink count.
Why are link farms so bad?
People can add their URLs to them for free, and the pages tend to be full
of hundreds of keword stuffed links. There is no "authority"
adding them to those pages, so people can submit whatever kind of links
they want to.
Another think to consider is
link quality. Do you really want a link to your site that appears on the
same page as links to adult membership sites, gambling sites, and all
the other kinds of spam sites you see advertised in your spam mail folder?
How can you tell if a page
is a link farm? Usually there are hundreds of links, without much accompanying
text. And if there seems to be no method to the link madness (such as
all the links aren't centered around a general theme or market area) chances
are it is a link farm.